--- title: "Lemonade Insiders | For Operators, Not Hobbyists" description: "Direct access to Don "Boo Boo" Branzuela, 25 years in mobile beverage, plus his network of operators and experts. Not a course, a room. Start free at the Operator Roundtable." lang: en json-ld: --- [LEMONADE INSIDERS ](#top) [What It Is](#what)[What You Get](#inside)[About](/about)[For Bartenders](/bartenders)[Log In](https://www.skool.com/lemonade-insiders-2129)[Free Roundtable](/#roundtable) [Free Roundtable](/#roundtable) For Operators, Not Hobbyists # More Events Bigger Profits Less Guesswork This is not a course. It's access. Direct access to Don Branzuela, 25 years in mobile beverage and still running both a lemonade and a mobile bar business today, plus the operators and experts in his network. [Join the Free Operator Roundtable](#roundtable) Run a mobile bartending company? Add a lemonade arm and book the events you're turning away. [Join the Free Operator Roundtable →](#roundtable) 25 yrs In mobile beverage Full-Time Family income from lemonade 4 Proven revenue streams As Featured On The Koerner Office ## What Is Lemonade Insiders ? It's a room, not a product. You get in the room with Don Branzuela, who has spent 25 years in mobile beverage: he found success in mobile bar first and has now done the same in lemonade, and he still runs both businesses week to week. You also get access to the other operators and experts in his network, people who can teach this just as well or better. Ask real questions about pop-ups, catering margins, concession partnerships, and pricing, and get answers from people doing it right now. [Start With the Free Roundtable](#roundtable) ## The Difference Between a Hobby and a Business ### With Lemonade Insiders - Direct access to Don, 25 years in mobile beverage, still operating today - Access to the operators and experts in Don's network - Two live calls every month, one hour each, where you can ask your own questions - The Lemonade Insider newsletter after every live call - Straight answers on pricing, cost per cup, and real margins - People who have already booked the catering and concession deals you want ### On Your Own - No one to call when something goes wrong on site - Guessing on pricing and leaving money on the table - Bad advice from crowded free Facebook groups - Watching other vendors land the gigs you wanted - Learning everything the slow, expensive way - Staying stuck at "fun summer side hustle" ## Everything Inside Lemonade Insiders ### Direct Access to Don 25 years in mobile beverage, mobile bar first and now lemonade, both still running today. Ask him about your pricing, your quote, your event, your problem, and get an answer from someone doing it this week. ### Two Live Calls Every Month Bring your business to the calls. Real answers from Don and from operators working through the same decisions you are. One hour each. ### Don's Network of Operators and Experts You are not limited to one voice. Other operators and specialists in Don's network show up in the room and can teach parts of this just as well or better. ### The Lemonade Insider Newsletter A newsletter lands a few days after every live call. What came up on the call, the real numbers discussed, and what to test in your own business next. ## How It Works 1 ### Join the Free Roundtable Sign up and get on the free monthly live call with other operators. 2 ### Work a Real Problem on the Call Bring your pricing, booking, or staffing question and work it out live. 3 ### Scale Your Business Book bigger events, raise your margins, and turn it full-time. The Question Everyone Asks ## Why pay when there are free Facebook groups ? Fair question. Here's the honest answer — the free groups are exactly why most vendors stay stuck. ### Free advice, zero filter Anyone with a folding table and an opinion answers. You can't tell a full-time operator from someone who ran a stand once last summer, so you get ten conflicting answers and trust the wrong one. ### Nobody shares the good stuff Your competitors are in those groups too. So no one posts their real numbers, their suppliers, or where the money actually is. The valuable stuff never gets said out loud. ### Endless scroll, no answers A free group is a feed you scroll forever. No one is accountable for answering you, so the question you need solved on event morning just scrolls away. ### No real access You can't get a full-time operator on a call to look at your business. In a free group, when it really counts, you're on your own. "Free" isn't free. It costs you wasted hours, bad advice, and the expensive mistakes that come from it. One good pricing tip — or one booked catering gig — pays for a year of Insiders. [Stop Guessing. Start With the Free Roundtable](#roundtable) SEE HOW WE ACTUALLY RUN IT ## As Featured On The Koerner Office I sat down with Chris Koerner and broke down the real numbers behind our lemonade business. [Join the Free Operator Roundtable](#roundtable) Free Monthly Call ## The Operator Roundtable A free live call, once a month, for lemonade operators. Bring a real question about pricing, events, staffing, or booking, and work through it with other operators and a full-time operator running it. - Free to attend, no card required - One live call every month - Built for operators, not hobbyists ### Save My Seat Drop your name and email and we'll send you the link and time for the next Roundtable. First Name Email Join the Free Operator Roundtable No spam. Just the Roundtable details and a few tips to help you grow. ## What We Get Into Straight talk about how the call actually runs. ### Bring Your Real Problems We talk about what you are actually running into: the dynamics of the business. Pricing power, demand, seasonality, customer and event relationships, when to scale, and how cash flows. Less about step-by-step mechanics. More about understanding the forces and tradeoffs so you can make your own call. ### This Is a National Room We do not know your county's permit office or your local market better than you do, so we do not pretend to. We focus on dynamics: the forces and tradeoffs, understanding the game well enough to make your own call, and hearing how operators in other markets navigated the same forces. Don draws on nearly three decades of mobile beverage catering. ### Get In More Than One Room The biggest indicator of success we have seen is being part of a bigger community. Join the room here, then find groups outside it too. They do not have to be lemonade vendors. Any room of entrepreneurs that inspires you and shows you a different lens counts. [Join the Free Operator Roundtable](#roundtable) ## Choose Your Level Start free at the Operator Roundtable. Move up when you're ready. Start Here ### Operator Roundtable Free One live call each month for lemonade operators. Bring your questions, no cost to attend. Want Don, his network, and the operator community between calls? That's Insiders (Standard) at $29/mo. Monthly Community ### Insiders (Standard) $29 /month or $290/yr (2 months free) - Access to Don and his network of operators - Two live calls every month, one hour each - The Lemonade Insider newsletter after every call - Operator community Ready for higher-level coaching and a smaller room? That's Mastermind (Premium) at $79/mo. Next Level ### Mastermind (Premium) $79 /month or $790/yr (2 months free) - Everything in Insiders - Two mastermind calls every month in a smaller, deeper room: real-world issues, real numbers, and how to think through them. Calls run one to two hours depending on what we are working on. - Capped at 25 operators. A small room where everyone knows your business. - Mastermind-only chat with Don between calls. Don's in there most weekdays. - First crack at overflow work: event gigs Don's operating businesses turn away are referred to Mastermind members first - Expert Spotlight sessions included free One on One ### Private Strategy Session $149 A private working session on your business, one on one with Don. Sessions are limited to 10 to 15 per month across all of our operator communities combined. Expert Spotlight: $49 public · included with Mastermind. [Join the Free Operator Roundtable](#roundtable) ## Frequently Asked Questions Everything you need to know before you join. How much time do I need to commit? As much or as little as you've got. The live calls are recorded, the newsletter comes to you, and the community moves at your pace. Busy operators still get value. Is this only useful in summer? No — the off-season is when the real money gets set up. We help you book fall festivals, holiday events, corporate parties, and lock in next year's catering and concession deals. The goal is a business that earns year-round, not just a summer stand. What if I'm just starting out? Perfect timing. You'll start with the right systems instead of unlearning bad habits later — and there's a clear path from your first stand to full-time, plus a room of operators to ask when you get stuck. I already run events — is this too basic? No. The catering, concession-partnership, pricing, and systems material is built for operators who want to scale and go full-time, not for beginners parking a stand on the corner. Will this work in my area? Yes. The systems — pricing, outreach, booking events, running pop-ups and catering — work in any market. You adapt what you learn in the room to your local events and venues. What's the refund and cancellation policy? The Operator Roundtable is free. Insiders (Standard) is $29/mo or $290/yr (2 months free). Mastermind (Premium) is $79/mo or $790/yr (2 months free). Cancel anytime, no long-term contract. No free trial on paid plans. What is the Operator Roundtable? A free live call once a month for lemonade operators. Bring a question, hear what other operators are dealing with, and see how we work through it. Sign up on this page and we'll send you the next date. ## Stop Selling One Cup at a Time. You've got the stand. Let's turn it into a business. Start with the free Roundtable. 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